Table of Contents INTRODUCTION NEWSPAPERS RADIO

TELEVISION DIRECT MAIL MARRIAGE MAIL AND SHOPPERS, CIRCULARS, etc

FRINGE MEDIA BUDGETING ADVERTISING AGENCIES

GLOSSARY OF TERMS

 

If you don't like the advice in the book, the book is still great to have for the Glossary of Terms we ad folks like to throw around to confuse people.

The book is now FREE to businesses and residents of San Diego County.  (Times are tough, you might like the help.)  I sell them elsewhere for $69.95.  

Just fill in the form below and a .pdf will be sent right away to you.  There is no obligation and you won't be bugged.  No junk email either!  I promise. 

It's Free, just fill this in and the book is yours.  

The book is about 50 letter size pages long, but is only a very small .pdf file)

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